Publications Database

Welcome to the new Schulich Peer-Reviewed Publication Database!

The database is currently in beta-testing and will be updated with more features as time goes on. In the meantime, stakeholders are free to explore our faculty’s numerous works. The left-hand panel affords the ability to search by the following:

  • Faculty Member’s Name;
  • Area of Expertise;
  • Whether the Publication is Open-Access (free for public download);
  • Journal Name; and
  • Date Range.

At present, the database covers publications from 2012 to 2020, but will extend further back in the future. In addition to listing publications, the database includes two types of impact metrics: Altmetrics and Plum. The database will be updated annually with most recent publications from our faculty.

If you have any questions or input, please don’t hesitate to get in touch.

 

Search Results

Belk, R. and Humayun, M. (Forthcoming). "The Analogue Diaries of Post-Digital Consumption", Journal of Marketing Management.

Open Access Download

Abstract Even in a world that is saturated with the digital, we still seek out analogue objects. Drawing on concepts of postdigital aesthetics, we examine the use of analogue objects to escape the omnipresence of the digital realm. Based on consumer narratives from interview, archival, and netnographic data involving the use of analogue notebooks and film cameras, we derive the notion of postdigital consumption and analyse the ‘digital’ as a background object foregrounding the analogue. Our findings reveal ways in which consumers use these analogue objects to escape controlled consumption, to enchant their consumption with their labour, and to seek continuity and permanence, in navigating paradoxical relationships with the digital world.

Belk, R. and Suarez, M. (2017). "Cultural Resonance of Global Brands in Brazilian Social Movements", International Marketing Review, 34(4), 480-497.

Open Access Download

Abstract The research analyzes the presence of two global brands – Fiat and International Federation of Association Football – in Brazilian demonstrations in conjunction with the 2014 World Cup. The purpose of this paper is to extend the brand cultural resonance construct and highlights its boundary-straddling nature. The analysis reveals the dynamics of brand meanings established including why some brands have their meanings enriched through collective appropriation, while others become vessels of negative content and targets of anti-consumption movements.

Larkin, Y. (2013). "Brand Perception, Cash Flow Stability, and Financial Policy", Journal of Financial Economics, 110, 232-253.

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Abstract This paper demonstrates that intangible assets play an important role in financial policy. Using a proprietary database of consumer brand evaluation, I show that positive consumer attitude toward a firm's products alleviates financial frictions and provides additional net debt capacity, as measured by higher leverage and lower cash holdings. Brand perception affects financial policy through reducing overall firm riskiness, as strong consumer evaluations translate into lower future cash flow volatility as well as higher credit ratings for potentially volatile firms. The impact of brand is stronger among small firms, contradicting a number of reverse causality and omitted variables explanations.