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RSS Feed‘Future of Marketing Magazine’ Announces New Editors
The Future of Marketing Magazine is pleased to announce new Managing Editors for Summer 2022. The new Editors are Master of Marketing (MMKG) ’22 candidates Ayesha Bajwa, Tiffany Ho, Margaret McConkey, Mohini Mohandas, and Eric Stanley. The Future of Marketing magazine is the largest digital publication on the topic with over 50,000 readers and 1.4 million pages read. The magazine is an […]
Posted onSchulich Instructor Speaks about Future of Currency at UN Forum
Lois Tullo, Schulich Instructor of Financial Services, will be the featured speaker of the 38th UN/CEFACT Forum: Five Futures of Currency on May 19, 2022. The lunch and learn will share the insight of over 100 superforecasters that identified Technological, Economic, Geopolitical, Societal, and Environmental risks and trends that will shape the future of currency […]
Posted onSkills Development Fund Grant Helping Women Impacted by COVID
In 2022, the Working Women Community Centre received a $711,421 Skills Development Fund grant from the Province of Ontario. Working Women Community Centre, in partnership with Rexdale Women’s Centre and Schulich Executive Education will use the grant towards offering the Digital-Age Project Management Skills for Newcomer Women project. The new initiative will seek to prepare […]
Posted onConsumers Prefer Less Expensive Options for Meaningful Purchases
New research shows that consumers tend to prefer less expensive options when they seek to find meaning through the marketplace. The findings are contained in the forthcoming paper, “The Pursuit of Meaning and the Preference for Less Expensive Options”, which will be published in the Journal of Consumer Research. The article was co-written by Nicole […]
Posted onSchulich Alumnus One of Globe ROB’s 2022 Best Executives
Abhinav Singhvi (MBA ’20) is one of the Globe and Mail’s Report on Business 2022 Best Executives. The ROB said the list “celebrates 50 all-stars who work behind the scenes to get the job done”. “Being recognized among Canada’s Best Executives is a significant achievement, and this honour humbles me,” said Singhvi. “I am grateful […]
Posted onPartnering with Canadian Sporting Goods Association to Generate Career Opportunities
Schulich and the Canadian Sporting Goods Association (CSGA) have announced a strategic partnership aimed at infusing new talent into the Canadian sporting goods sector and generating career opportunities for business students. The multifaceted partnership will integrate the CSGA into the School’s annual career-focused sport business events and initiatives. As part of the partnership, CSGA will […]
Posted onPhD Student Publishes First Paper About Neonatal Program for Parents
A Schulich PhD student has had her first research paper published. Dr. Makini McGuire-Brown, BSc; MBBS; MBA; and PhD Candidate; co-wrote “The STEP Program—A Qualitative Study of the Supportive Therapeutic Excursion Program and Its Effect on Enabling Parental Self-Efficacy and Connectedness after the Stress-Experience of the NICU”. “Support programs exist for Neonatal Intensive Care Unit […]
Posted onTangible Assets Create False Sense of Investor Security
New research shows investors have a false sense of security when it comes to tangible assets such as gold and real estate or stocks linked to companies that make tangible products. The findings are contained in the paper, “Tangibility bias in investment risk judgments”, published in the journal Organizational Behaviour and Human Decision Processes. The […]
Posted onWhy Adaptive Leadership is So Critical in Healthcare Today
When it comes to The Great Disruption reshaping our world today, there is arguably no industry or sector that has been more affected than healthcare. For the past two years, healthcare has been on the front lines of the battle against the COVID-19 pandemic. The pandemic clearly exposed some major fault lines in our health […]
Posted onInvesting in Tomorrow’s Trailblazers Today
“Be curious.” Two words, one piece of advice that passionate marketers Zehra Raza (BBA ‘12) and Azim Akhtar offer Schulich students enrolled in the Master of Marketing Program. “Every good marketer has one thing in common – they always look at the world with a sense of curiosity which allows them to be forever learners.” […]
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