Publications Database

Welcome to the new Schulich Peer-Reviewed Publication Database!

The database is currently in beta-testing and will be updated with more features as time goes on. In the meantime, stakeholders are free to explore our faculty’s numerous works. The left-hand panel affords the ability to search by the following:

  • Faculty Member’s Name;
  • Area of Expertise;
  • Whether the Publication is Open-Access (free for public download);
  • Journal Name; and
  • Date Range.

At present, the database covers publications from 2012 to 2020, but will extend further back in the future. In addition to listing publications, the database includes two types of impact metrics: Altmetrics and Plum. The database will be updated annually with most recent publications from our faculty.

If you have any questions or input, please don’t hesitate to get in touch.

 

Search Results

Chandler, V., Noseworthy, T., Pancer, E., and Poole, M. (2019). "How Readability Shapes Social Media Engagement", Journal of Consumer Psychology, 29(2), 262-270.

Open Access Download

Abstract We suggest that text readability plays an important role in driving consumer engagement on social media.Consistent with a processing fluency account, we find that easy-to-read posts are more liked, commented on,and shared on social media. We analyze over 4,000 Facebook posts from Humans of New York, a popular pho-tography blog on social media, over a 3-year period to see how readability shapes social media engagement.The results hold when controlling for photo features, story valence, and other content-related characteristics.Experimental findings further demonstrate the causal impact of readability and the processing fluency mecha-nism in the context of a fictitious brand community. This research articulates the impact of processing fluencyon brief word-of-mouth transmissions in the real world while empirically demonstrating that readability as amessage feature matters. It also extends the impact of processing fluency to a novel behavioral outcome:commenting and sharing actions.