SGMT 4350 3.00
Title | INTERNATIONAL BUSINESS SIMULATION |
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Level | Undergraduate |
Department | |
Description | Managing a multinational firm operating in several foreign markets is a complex undertaking. Managers in charge of multinational firms need to possess the ability to evaluate the potential of foreign markets, select appropriate market entry modes, pursue sound strategic positionings adopted to specificities of each market, and manage complex global value chains. In this course, students will use cutting-edge international business simulation software to experience the management of a multinational firm in a dynamic competitive environment. Note: Students must take SB/SGMT 3000 3.0 or SB/INTL 3000 3.0 prior to or concurrently with SB/SGMT 4350 3.0 |