MKTG 4440 3.00
| Title | NEW PRODUCTS |
|---|---|
| Level | Undergraduate |
| Department | Marketing |
| Description | This course teaches students how to bring a new product or service to market. It will provide you with a firm understanding of the steps you need to follow to bring a new product or service from the idea stage to launch ready. Prerequisite: SB/MKTG 1030 3.00; Pre/Co-requisite: SB/MKTG 3100 3.00. |