This course identifies and examines central issues in the management of public and private television enterprises in Canada, and online programming undertakings. Students will analyse the
current environment and the scenarios for the future of Canadian
broadcasting; they will also investigate how broadcasters, programmers and producers are managing content and revenue on both traditional and digital platforms and in new partnerships.
Pre-requisite: Some related professional experience, plus permission of the instructor.
Cross-listed with GS/CMCT 6340 3.00.