Introduction to Product Management Workshop Series

Why Product Management? Why Now?

The world is changing fast, and companies are looking for product managers who can lead with clarity and purpose. For MBA students navigating a competitive job market, this program is designed to give you the skills and confidence to stand out.


Take Charge of Your Career with Product Management Skills

This six-week program introduces you to the essential tools and frameworks of product management. Learn directly from industry professionals and gain practical experience to advance your career.

Seats are limited

Featured Guest Speakers

Nadar Balata

Head of Product

Equinix

Viveik Vivekananthan

Managing Partner, Power Technology Solutions &

Founder, Swing.xyz

Asif Qayyum

Partner, Digital Risk Solutions

PwC

What You'll Get

6 Weeks of learning from experts

Hear directly from professionals solving real-world product challenges.

Recognized Certification

Earn a Schulich Startups and Swift Racks certification to showcase on LinkedIn.

Capstone

Project

Work in teams to create and pitch a product concept to experts and peers.

Modern

Practice

Learn Swift Stack, an adaptive approach to tackling product challenges in today’s fast-paced industries.

Six Weeks of Impact

  • Week 1: Intro to Product Management – Understand roles, key skills, and project setup
  • Week 2: Continuous Discovery – Dive into the customer's world and generate product ideas.
  • Week 3: Strategy Development – Craft a vision and develop a roadmap.
  • Week 4: Design and Development – Create personas, prototypes, and test designs.
  • Week 5: Go to Market – Launching and selling products while gathering feedback.
  • Week 6: Capstone Presentation – Pitch your product concept as a team for final assessment.

Get your Schulich Startups and Swift Racks Workshop Series Certification

The workshop kicks off Saturday February 8th – Register today and reserve your spot!

This affordable program offers practical tools, actionable insights, and a career-boosting certification to help you stand out to employers.


In just six weeks, you’ll gain the modern methodologies needed to step confidently into a product management role at a time when the demand has never been greater.

Rates

Students: $100

Schulich Venture Club Members: $50

Schulich Alumni: $250

Seats are limited