Publications Database

Welcome to the new Schulich Peer-Reviewed Publication Database!

The database is currently in beta-testing and will be updated with more features as time goes on. In the meantime, stakeholders are free to explore our faculty’s numerous works. The left-hand panel affords the ability to search by the following:

  • Faculty Member’s Name;
  • Area of Expertise;
  • Whether the Publication is Open-Access (free for public download);
  • Journal Name; and
  • Date Range.

At present, the database covers publications from 2012 to 2020, but will extend further back in the future. In addition to listing publications, the database includes two types of impact metrics: Altmetrics and Plum. The database will be updated annually with most recent publications from our faculty.

If you have any questions or input, please don’t hesitate to get in touch.

 

Search Results

Ozlem Sandikci, Aliakbar Jafari, Eileen Fischer (2024). "Claiming Market Ownership: Territorial Activism in Stigmatized Markets", Journal of Business Research, 175, 114574.

Open Access Download

Keywords
Abstract Brands that seek to serve stigmatized markets are frequently targeted with activism by stigmatizers who hold discrediting beliefs about the products, practices and/or people associated with such markets. Drawing on an inductive analysis of a large set of qualitative data in the halal food and beverage market, we identify three triggers that make activism by stigmatizers more likely to occur: stigma multiplicity, identity threat to stigmatizers, and ambiguity in targeting. Findings show that the nature of such activism is territorial as stigmatizers claim market ownership. We identify three forms of this territorial activism: patrolling the market boundaries, punishing the insurgents, and projecting identity threats beyond the market. Our study contributes to the market systems literature and to theories of identity threat, ownership, and territoriality. It further proposes a number of strategic options for companies that are being, or may expect to become, the targets of activist stigmatizers.